Concept Hotel Group

In the words of its founder Diego Calvo, the magazine is the perfect vehicle for telling stories concerning the foundations of the group’s hotels: art, music, design, architecture, film and fashion.

Aimed at its guests and the general public, the publication has its own personality, which is a reflection of the character and authenticity that are the hallmark of every one of the hotel brand’s establishments. In keeping with this philosophy, the aim here is to put down on paper its slogan “A story to tell – una historia que contar”.

The first issue includes – among others – stories about Prince’s lost records sold for stratospheric sums, Ibiza 92, the “Retrosweat”, and the mythical – and I’m sorry for the repetition – “photographer of myths” Terry O’Neill, whose fantastic photograph of Brigitte Bardot illustrates the cover of the publication.

At Grafilur are particularly happy to have participated in the launch of this magazine.